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From Book to Brand: Thought Leadership Strategies for Self-Published Non-Fiction Authors 

In Author Marketing Tips, Publishing Industry Trends by Ashley Fletcher

We’ve all seen the term “thought leadership” used as a buzzword across social media, in hashtags, and used as a badge of distinction, but what does it even mean, and how do you become a “thought leader”?   Thought leadership is when an individual or organization becomes a recognized authority in a specific field, known for offering unique, forward-thinking insights, expertise, and innovative ideas that influence and …